Track Ingredients, Not Numbers

Track Ingredients, Not Numbers

Track Ingredients, Not Numbers

Track Ingredients, Not Numbers

A grocery-first approach to tracking ingredients, not macros.

A grocery-first approach to tracking ingredients, not macros.

A grocery-first approach to tracking ingredients, not macros.

A grocery-first approach to tracking ingredients, not macros.

SCAN

TRACK

COOK

SCAN

TRACK

COOK

SCAN

TRACK

COOK

SCAN

TRACK

COOK

SCAN

TRACK

COOK

Role

Role

Role

Product design

Product design

Product design

Prototyping

Prototyping

Prototyping

Tools

Tools

Tools

Figma

Figma

Figma

Origami studios

Origami studios

Origami studios

Team

Team

Team

Me - Product design + prototyping

Me - Product design + prototyping

Me - Product design + prototyping

Timeline

Timeline

Timeline

June 2025

June 2025

June 2025

The Problem

Most food tracking apps focus on intake: macros, calories, or meals.

But few help people keep track of the ingredients they already own.

As a result, people forget waste groceries and find cooking more stressful than it needs to be.

What if food tracking started at the grocery store and not at the dinner table?

The Problem

Most food tracking apps focus on intake: macros, calories, or meals.

But few help people keep track of the ingredients they already own.

As a result, people forget waste groceries and find cooking more stressful than it needs to be.

What if food tracking started at the grocery store and not at the dinner table?

The Problem

Most food tracking apps focus on intake: macros, calories, or meals.

But few help people keep track of the ingredients they already own.

As a result, people forget waste groceries and find cooking more stressful than it needs to be.

What if food tracking started at the grocery store and not at the dinner table?

The Problem

Most food tracking apps focus on intake: macros, calories, or meals.

But few help people keep track of the ingredients they already own.

As a result, people forget waste groceries and find cooking more stressful than it needs to be.

What if food tracking started at the grocery store and not at the dinner table?

The Problem

Most food tracking apps focus on intake: macros, calories, or meals.

But few help people keep track of the ingredients they already own.

As a result, people forget waste groceries and find cooking more stressful than it needs to be.

What if food tracking started at the grocery store and not at the dinner table?

My Solution

Snap your grocery receipt right after checkout.

Ingredients are logged instantly via OCR.

From that moment on, it tracks freshness and shelf life.

My Solution

Snap your grocery receipt right after checkout.

Ingredients are logged instantly via OCR.

From that moment on, it tracks freshness and shelf life.

My Solution

Snap your grocery receipt right after checkout.

Ingredients are logged instantly via OCR.

From that moment on, it tracks freshness and shelf life.

My Solution

Snap your grocery receipt right after checkout.

Ingredients are logged instantly via OCR.

From that moment on, it tracks freshness and shelf life.

My Solution

Snap your grocery receipt right after checkout.

Ingredients are logged instantly via OCR.

From that moment on, it tracks freshness and shelf life.

How I Designed It

A simple loop: scan your receipt → track ingredients → cook → repeat.

Time-sensitive UI: Urgency indicators for freshness and waste prevention.

How I Designed It

A simple loop: scan your receipt → track ingredients → cook → repeat.

Time-sensitive UI: Urgency indicators for freshness and waste prevention.

How I Designed It

A simple loop: scan your receipt → track ingredients → cook → repeat.

Time-sensitive UI: Urgency indicators for freshness and waste prevention.

How I Designed It

A simple loop: scan your receipt → track ingredients → cook → repeat.

Time-sensitive UI: Urgency indicators for freshness and waste prevention.

How I Designed It

A simple loop: scan your receipt → track ingredients → cook → repeat.

Time-sensitive UI: Urgency indicators for freshness and waste prevention.

Final Screens

You can always see what’s about to go bad.

Act on expiring ingredients fast with the recipe feature.

Update ingredients as you cook them.

Final Screens

You can always see what’s about to go bad.

Act on expiring ingredients fast with the recipe feature.

Update ingredients as you cook them.

Final Screens

You can always see what’s about to go bad.

Act on expiring ingredients fast with the recipe feature.

Update ingredients as you cook them.

Final Screens

You can always see what’s about to go bad.

Act on expiring ingredients fast with the recipe feature.

Update ingredients as you cook them.

Final Screens

You can always see what’s about to go bad.

Act on expiring ingredients fast with the recipe feature.

Update ingredients as you cook them.

Takeaways

Shifted focus from calories to ingredients to match how people think about food.

Designed fast, simple flows that fit naturally into grocery and cooking routines.

Takeaways

Shifted focus from calories to ingredients to match how people think about food.

Designed fast, simple flows that fit naturally into grocery and cooking routines.

Takeaways

Shifted focus from calories to ingredients to match how people think about food.

Designed fast, simple flows that fit naturally into grocery and cooking routines.

Takeaways

Shifted focus from calories to ingredients to match how people think about food.

Designed fast, simple flows that fit naturally into grocery and cooking routines.

Takeaways

Shifted focus from calories to ingredients to match how people think about food.

Designed fast, simple flows that fit naturally into grocery and cooking routines.